Influencer, real voice and community campaigns

Influencers

Influencer work is most effective when it is credible, carefully matched and clearly connected to the brand's audience. We develop influencer, real voice and community campaigns for brands where trust matters. That may involve consumer influencers, patient stories, expert advocates, practitioner voices or carefully selected ambassadors who can help bring a product, treatment or service to life in a way that feels authentic and responsible. Our focus is not simply reach. It is relevance, credibility and the ability to create content which supports the wider communications strategy.

“We have had seen fantastic engagement and a steady rise in followers on our business social media page following the work from Positive Communications to introduce our new ambassador programme. The team has and continues to do a fantastic job managing the programme which has helped us to create new connections and generate new leads.”

Melanie Pomphrett, Philips